{"id":3206,"date":"2023-05-12T16:45:57","date_gmt":"2023-05-12T14:45:57","guid":{"rendered":"https:\/\/www.halifax-consulting.com\/en\/?page_id=3206"},"modified":"2025-05-14T14:48:02","modified_gmt":"2025-05-14T12:48:02","slug":"sustainable-value-selling","status":"publish","type":"page","link":"https:\/\/www.halifax-consulting.com\/en\/training\/our-other-sales-trainings\/sustainable-value-selling\/","title":{"rendered":"Sustainable Value Selling Training"},"content":{"rendered":"
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\n\t\t\t\tMany clients invest heavily to link their corporate strategy directly to compliance with ESG criteria. On some of them, legislation even requires companies to act, for example on decarbonization. This creates new opportunities for innovative solutions but sales people are not always well prepared for these new conversations with their clients.<\/strong>\n\t\t\t\t

One cannot engage in high-level business conversations about ESG (Environmental, Social and Governance) criteria without a clear understanding of their definition. It is important to understand the history of commitments made, including by most major international accounts, and to know the state of the art of progress. Many companies, particularly French and European, no longer hesitate to indicate their carbon indicators at the same time as the publication of their financial statements. It is therefore important to take into account this new paradigm in its approach to selling solutions.<\/p>\n

This program allows you to revisit your sales process: Which new interlocutors to approach and how? Which pitch for sustainable innovation solutions? What questions to ask? How to calculate the value impact of these solutions?<\/p>\t\t\t<\/h2>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n

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The objectives<\/h3>\n\t\t\t\t\t