AI & Sales: Join the movement!

Halifax Consulting is a pioneer in technology-enhanced Sales Excellence. For 20 years, we’ve been offering immersive learning programs, adaptive learning and tools integrating AI on Talent management like the AtmanCo solution.

How can sales use the power of AI to reduce business complexity while enriching the conversation with customers and without dehumanizing the interaction?

For AI to be adopted on a large scale in the sales function, it needs to be deeply appropriated by sales teams. This is nothing new. This resistance is historical and occurs with other sales technologies: CRM or pricing engines. Why is this?

Because salespeople are afraid of being replaced by AI in their work!

To reap the expected benefits of AI, salespeople need to see it as a tangible advantage that reinforces their power/presence in front of the customer.

According to McKinsey, the sales function is the one where the expected impact of AI will be the strongest, with the lowest relative investment cost.

70%

of sales managers say their company has not yet integrated AI technologies.

16%

of them think their company is ready to adopt AI, indicating a lack of readiness.

76%

anticipate that AI will play a crucial role in the future of sales, demonstrating a positive view of its potential impact.

The objectives

  • Understand how AI works with simple, accessible examples.
  • Discover the main tools available.
  • Learn to think critically about the safety and effectiveness of these tools.
  • Learn how to take advantage of AIs for very specific tasks.
  • Learn the fundamentals of prompting.
  • Differentiate between text prompting and image or video prompting.
  • Understand the logic of mise en abyme: learning AI from AI.
  • Know how to make AI settings that give good results thanks to the quality of incoming data.

The advantages

  • An AI expert to support you
  • A short format to discover the essentials
  • Create your own AI!

Why take this course?

  • Master the fundamentals
  • Improve professional efficiency and be a source of business initiatives within your company
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